With over a decade of experience in communications, I have navigated roles across corporations, nonprofits, and startups, consistently uniting teams and ideas through clear, strategic messaging. My work is rooted in the belief that effective communication has the power to inspire action and create meaningful connections, whether it’s driving employee engagement during a business transformation or amplifying the stories of underresourced communities to mobilize support.
how i make an impact
Bridging Sectors for Better Communication
My work intersects multiple industries. By combining insights from the corporate world with lessons learned in nonprofits, I develop innovative, tailored strategies that address complex challenges. For example, at Justworks, I adapted best practices from corporations to streamline internal communications, improving team alignment during growth.
Empowering Through Storytelling
Storytelling is at the heart of what I do. I’ve amplified the voices of under-resourced communities and highlighted their resilience through strategic campaigns. At the Harpswell Foundation, I created a narrative-driven marketing strategy that engaged donors and broadened the organization’s reach, leveraging storytelling techniques honed across diverse sectors.
Driving Results with Digital Communication
Using data and digital tools to inform strategies is a key pillar of my approach. Whether optimizing donor email campaigns through A/B testing, enhancing visibility with SEO-driven content strategies, launching a Medium publication to expand reach and engagement, or leveraging social media platforms to promote thought leadership, I combine creativity with analytics to achieve measurable outcomes. My work ensures that messages resonate across channels and drive meaningful engagement.
Transforming Meetings and Events
Events and meetings are key opportunities to foster engagement, deliver impactful messages, and build connections. Throughout my career, I have planned and executed events that blend communication strategy with logistical precision. By integrating storytelling and audience engagement, I treat each gathering as a platform to amplify key messages. From crafting agendas and curating speakers to developing follow-up communication, I ensure every detail contributes to a cohesive and memorable experience.
what guides my work
Clarity: Crafting messages that resonate and leave no room for ambiguity.
Empathy: Understanding the needs of diverse audiences to create meaningful connections.
Collaboration: Building strategies that reflect input and buy-in from all stakeholders.
Data-Driven Decision-Making: Using metrics and analytics to inform strategies, measure success, and continuously improve communication efforts.
Innovation: Leveraging creative solutions and emerging tools to address complex challenges and drive impactful results.
why i do this work
My career has been driven by a belief in the transformative power of communication. By blending insights from different industries, I bring a unique perspective to every project, ensuring strategies are as impactful as they are thoughtful. Whether connecting with teams or crafting stories for global audiences, I am inspired by the opportunity to create lasting change. If you'd like to collaborate, feel free to get in touch.
Previous Employers: DailyPay, Reach the World, Harpswell Foundation, American Express, Citi, Macy's, HandsOn Twin Cities, Women's Foundation of Minnesota, Peace Corps